We have heard you. We apologize for the confusion and angst the runtime fee policy we announced on Tuesday caused. We are listening, talking to our team members, community, customers, and partners, and will be making changes to the policy. We will share an update in a couple of days. Thank you for your honest and critical feedback.
This was always the plan, by the way. This is the Trump school of negotiation.
Make a horrendous, unrealistic, offensive proposition. Opponent is outraged.
Then, propose the offer you actually want. It now looks better relative to the initial proposition.
I fucking despise this type of action and will never touch unity or suggest it to anyone ever again. It’s the only way to root out this type of bullshit from our society. Scorched earth.
More like the limit will be decreased to $100,00 and the fee will go up to 0.4 (0.35 for pro). You don’t get it, you just was confused and angsty, this is a better proposal!
While we were very reasonable, we understand that you just didn’t get it, which made you sad. We understand it feels bad to be sad. To remedy this, we will try again using different words.
“We recognize that our recent runtime fee policy announcement wasn’t well-received. We genuinely apologize for the oversight and any confusion or concern it caused. Your feedback is invaluable to us. We are actively discussing the policy with our teams and the community and will be revising it based on your inputs. Please bear with us as we work through this, and expect an update soon.”
Yep, that has a better tone. There’s a limit to how good a statement you can make when at the core you really plan to do enshittification one way or another, but they could have thrown in a smidgeon of accepting blame also. E.g. “We were unable to provide clear and unambiguous answers to questions that came up” costs them nothing.
Appreciate the nitter link, thank you! A few (many?) of us no longer user Twitter actively or even have an account there, it’s essentially de-listed site to avoid for me, but at least with Nitter you can still see some of the content when needed to.
No problem. I still have my account there but if I can avoid it then I will, so always prefer Nitter too. I also respect that there is content that others want to see without giving Twitter data and/or a click.
This is bullshit. There is no confusion. Their new policy was very clear and easy to understand.
If the word confusion applied at all, it would be to how/why Unity is doing such a brain dead move that alienates their entire user base.
This is a weasel word announcement that doesn’t say what it should, namely ‘we fucked up and we’re sorry’.
Brain dead is such an understatement too. They lost everyone’s trust, and I’m not sure there’s anything they can say to regain it. They’re gonna try something like this again at some point, and I don’t think anyone should give them the opportunity. They deserve to go under.
Trust is hard to build and easy to break and even harder to rebuild.
To truly rebuild trust, they’d need to commit to never doing this again. That would mean 1. a change to the legal TOS that a developer who licenses for a project at a certain pricing level may remain at that price level for that project / that generation of Unity for as long as they wish, 2. a public commitment to never require per-install pricing, and ideally 3. the resignation of whoever came up with this brain dead idea.
Indeed, only a legal guarantee would satisfy me. Put it in writing in all the contracts that unity is not allowed to charge per install and then we can talk
doesn’t say what it should, namely ‘we fucked up and we’re sorry’.
I don’t think they fucked up in the way you mean (from their point of view). Their mistake was not getting away with the change, their “apology” sounds to me like they are going to reword their new policy but ultimately still have it do somewhat the same thing.
IMO they should never had done this in the first place and should now say “we are sorry, our mistake, it won’t happen again”.
To truly restore trust, it should be ‘we’re sorry, our mistake, it won’t happen again, our new TOS will guarantee the right to remain at a current license price structure for a given generation of the engine, we hereby promise to never ever require per-install pricing, and the person responsible for this change is no longer with the company’.
Unless the CEO walks and takes his yes-men with him, I don’t see Unity recovering from this self-inflicted shitshow in the near term. I bet it has motivated a lot of devs to look at the viability of using Godot instead and being free of future shakedowns.
If you switch to Godot and implement a feature you needed but it didn’t have, please do us a favor and take that part of the code and put it out there under the MIT license (unless I’m misremembering what license they use) it will help the next person switch easier
they really only have themselves to blame. Part of the task when you are making a major software platform decision as a company is to research your vendor’s financial strategy
This is basically victim blaming & the old Unity license was fine because it allowed you to create console ports. Godot still isn’t a valid solution for consoles.
Why isn’t Godot a solution for consoles? Is it not implemented yet? Just curious. I’m starting to read about Godot given the debacle that Unity’s management caused. It’s been great advertising for Godot.
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"We thought you were locked in and realised you may not be. We might have to rethink our evil master plans "
And what, pray tell, will change?
Nothing. They hear us. We should be happy. They listened. Now they’re going to go on with their plan. But it’s great they heard us! /s
Not nothing.
People will drop Unity as an engine at a huge rate.
This was always the plan, by the way. This is the Trump school of negotiation.
Make a horrendous, unrealistic, offensive proposition. Opponent is outraged.
Then, propose the offer you actually want. It now looks better relative to the initial proposition.
I fucking despise this type of action and will never touch unity or suggest it to anyone ever again. It’s the only way to root out this type of bullshit from our society. Scorched earth.
The limit will be increased to a whopping $250,000 and the fee will be only 18 cents
More like the limit will be decreased to $100,00 and the fee will go up to 0.4 (0.35 for pro). You don’t get it, you just was confused and angsty, this is a better proposal!
While we were very reasonable, we understand that you just didn’t get it, which made you sad. We understand it feels bad to be sad. To remedy this, we will try again using different words.
Yep. What they should have written:
“We recognize that our recent runtime fee policy announcement wasn’t well-received. We genuinely apologize for the oversight and any confusion or concern it caused. Your feedback is invaluable to us. We are actively discussing the policy with our teams and the community and will be revising it based on your inputs. Please bear with us as we work through this, and expect an update soon.”
PR is hard, let’s go shopping!
Yep, that has a better tone. There’s a limit to how good a statement you can make when at the core you really plan to do enshittification one way or another, but they could have thrown in a smidgeon of accepting blame also. E.g. “We were unable to provide clear and unambiguous answers to questions that came up” costs them nothing.
Now everyone is going to trust them.
Of course. The emergency damage control PR firm said so.
The advice was practically free!
John Riccitiello is trying to get another Worst Company In America award for his mantlepiece.
Appreciate the nitter link, thank you! A few (many?) of us no longer user Twitter actively or even have an account there, it’s essentially de-listed site to avoid for me, but at least with Nitter you can still see some of the content when needed to.
No problem. I still have my account there but if I can avoid it then I will, so always prefer Nitter too. I also respect that there is content that others want to see without giving Twitter data and/or a click.
Fuck off.
God damn.
Fuck these assholes “running” these shit companies.
“confusion” no confusion here chum don’t gaslight us enjoy your new shareprices sure your CEO is loving their successful dump
There was no confusion and this is empty PR until they publicly post the policy changes.
Burn your company, delete your repos, never return
This is bullshit. There is no confusion. Their new policy was very clear and easy to understand. If the word confusion applied at all, it would be to how/why Unity is doing such a brain dead move that alienates their entire user base. This is a weasel word announcement that doesn’t say what it should, namely ‘we fucked up and we’re sorry’.
Brain dead is such an understatement too. They lost everyone’s trust, and I’m not sure there’s anything they can say to regain it. They’re gonna try something like this again at some point, and I don’t think anyone should give them the opportunity. They deserve to go under.
Trust is hard to build and easy to break and even harder to rebuild.
To truly rebuild trust, they’d need to commit to never doing this again. That would mean 1. a change to the legal TOS that a developer who licenses for a project at a certain pricing level may remain at that price level for that project / that generation of Unity for as long as they wish, 2. a public commitment to never require per-install pricing, and ideally 3. the resignation of whoever came up with this brain dead idea.
Indeed, only a legal guarantee would satisfy me. Put it in writing in all the contracts that unity is not allowed to charge per install and then we can talk
My god, they’re becoming alien ants
The Unity execs thought they were being smooth criminals, instead they came in too rough and got busted.
And just like, the movies, we play out our last scene.
Stupid voice typing… fixed :{
I don’t think they fucked up in the way you mean (from their point of view). Their mistake was not getting away with the change, their “apology” sounds to me like they are going to reword their new policy but ultimately still have it do somewhat the same thing.
IMO they should never had done this in the first place and should now say “we are sorry, our mistake, it won’t happen again”.
Yeah, this 100%.
To truly restore trust, it should be ‘we’re sorry, our mistake, it won’t happen again, our new TOS will guarantee the right to remain at a current license price structure for a given generation of the engine, we hereby promise to never ever require per-install pricing, and the person responsible for this change is no longer with the company’.
“we’re sorry for how you reacted”
Appalling
Fuck off & die, Unity.
Unless the CEO walks and takes his yes-men with him, I don’t see Unity recovering from this self-inflicted shitshow in the near term. I bet it has motivated a lot of devs to look at the viability of using Godot instead and being free of future shakedowns.
If you switch to Godot and implement a feature you needed but it didn’t have, please do us a favor and take that part of the code and put it out there under the MIT license (unless I’m misremembering what license they use) it will help the next person switch easier
They’ve already sealed their fate. Only a fool would start making a new project in Unity going forward.
This is basically victim blaming & the old Unity license was fine because it allowed you to create console ports. Godot still isn’t a valid solution for consoles.
Why isn’t Godot a solution for consoles? Is it not implemented yet? Just curious. I’m starting to read about Godot given the debacle that Unity’s management caused. It’s been great advertising for Godot.
https://docs.godotengine.org/en/stable/tutorials/platform/consoles.html
They’re not licensed, and they don’t even have templates for anything but steam deck.
Unity has the cash and manpower to jump through those hoops and keep them up to date.
There’s no official implementation for console. I think there’s a third party extension(?) in the works to allow godot to work with console though