We finally have some real confirmation that Microsoft doesn't really care about marketing Xbox in Europe.
Echo Dot
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61Y

Did they try having some games I might be interested in? I don’t feel like they need marketing I feel like everyone knows about Xbox, then the fact that they exist. The big problem is that I have no reason to buy one.

At some point have they tried possibly making a decent halo game? Because the recent installments have not been good.

dinckel
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51Y

Sounds like the chase for infinitely profitable growth ain’t going that great for them

Really? Cuz I see more Xbox ads than PlayStation or Nintendo ones.

@[email protected]
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81Y

But you ain’t got no games Lt. Dan

Xbox: No games.

PS5: No games.

Nintendo: Games; but even the 10 year old ones are still full price.

FiveMacs
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11Y

Does it really need it…the entire friggin world knows Xbox, PlayStation or Nintendo. Basically anything else isn’t worth the effort or its PC. Advertising is such a joke

@[email protected]
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161Y

if you’re trying to convince people to buy an xbox instead of a playstation, yeah. And keep current xboxers within the ecosystem. post-purchase affirmation is a big component of advertising too.

@[email protected]
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11Y

You mean their games are a joke. Hard to imagine someone wanting an xbox over a PS5/Switch.

Scrubbles
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261Y

I work with a lot of ex-microsofters, and this sounds about normal. In Microsoft-land you only get funding if you’re profitable - and even then you need to be wildly profitable. They don’t care about being startup costs, or getting to profitability, if you aren’t right now you’re going to have to beg and plead for funding.

Of course then they’re immediately surprised that things aren’t just profitable immediately, and take time to build a userbase, and wonder why they’re constantly behind on the latest tech. God forbid they actually invest in promising tech…

@[email protected]
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141Y

Enough money to buy Activision-Blizzard and Bethesda, but not enough to actually pay for developers or marketing.

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