Market research company Nielsen estimates that Twitch brought in revenue from all sources of about $2 billion in 2020.6
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The parent company reportedly has set a target of $1 billion a year in advertising alone from Twitch. Most guesstimates suggest that it has not yet reached that level.
If that’s accurate, ads make up less than half, with the rest being merch, subs, and bits. I’m guessing subs and bits are the biggest piece of the pie (if we combine them), followed by ads.
you are thinking of points, partners have channel points(that they can name whatever) that you earn as you watch them. those can be used for channel redemption. Bits are paid for currency that lets you do different things per streamer depending on what they have setup.
We don’t know because Twitch is owned by Amazon and they don’t give out the financial info of that subsidiary. It could well be that Amazon is subsidizing Twitch as a strategic move.
They still need to use payment processors, right? Those payment processors wouldn’t allow adult contents. Those that do, charge significantly more for each transaction.
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It’s the advertisement companies that are far behind the times. They ruin everything they touch because they are so sensitive to Karen types.
Doesn’t Twitch make most of its money through donations, and the insanely high cut Twitch takes from them?
Best guess is subs and bits make the most:
If that’s accurate, ads make up less than half, with the rest being merch, subs, and bits. I’m guessing subs and bits are the biggest piece of the pie (if we combine them), followed by ads.
Wait you can buy bits? I thought they were earnt by watchtime and clicking on a little button next to chat.
Yup, it’s like $1 for 100 bits or something.
you are thinking of points, partners have channel points(that they can name whatever) that you earn as you watch them. those can be used for channel redemption. Bits are paid for currency that lets you do different things per streamer depending on what they have setup.
We don’t know because Twitch is owned by Amazon and they don’t give out the financial info of that subsidiary. It could well be that Amazon is subsidizing Twitch as a strategic move.
They still need to use payment processors, right? Those payment processors wouldn’t allow adult contents. Those that do, charge significantly more for each transaction.
I find it hard to believe Amazon can’t roll their own payment processor.
Kinda hard to do that when Visa themself don’t like their card to be used for user-generated porns.