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Why do you need the benefit of the doubt? Just release a good game, and people will play it, simple as.
Early access sales ride on goodwill and they are probably expecting to ride that for a long time.
Just by using the Subnautica name alone they have more than enough marketing. We’ve had quite a few excellent games from unknown developers with minimal marketing that have absolutely skyrocketed in popularity after launch due to how good they were, so I don’t think subnautica devs should have any problems either if their game ends up being good.
every time i see “simple as.” the kid kudi song is immediately irrevocably stuck in my head until i play it.
https://www.youtube.com/watch?v=rxc63Sc1sMg
updoot cudder