Scroll down a good amount, 79.99$ MSRP for Mario kart world. Thats not a guarantee they’ll all be 80$. The new donkey Kong is 70$. No official word on other games, though.
In Australia we had an au$90 price tier with only 6 titles:
Breath of the Wild
Pokkén Tournament DX
Fire Emblem Warriors
Xenoblade Chronicles 2
Super Smash Bros Ultimate
Tears of the Kingdom
All their other AAA titles were au$80, for example:
Super Mario Kart 8 Deluxe
Animal Crossing: New Horizons
Super Mario Odyssey
Pokémon Sword/Shield or Scarlet/Violet
Super Mario Party / Superstars / Jamboree
New Super Mario Bros. U Deluxe / Super Mario Wonder
Then smaller releases were placed at $70, for example:
1-2-Switch
Go Vacation
Fitness Boxing 2/ 3
Miitopia
WarioWare: Get It Together / Move it
You can see they used the $90 tier quite aggressively early in the piece and then scaled back significantly with almost 5 years between Smash Bros and Tears of the Kingdom.
At the same time they made sure the Marios (Kart, 3d, 2d, Party, Sports), Pokemons and other franchises with broad all-ages appeal were priced in the middle at $80.
To be honest I’m a bit worried about the pricing for Super Mario Kart World, the previous one was the beat selling Switch title and if they come out of the gate with high sales they may take the wrong lessons and try to lock in that au$120 price (a 50% increase!).
On the other hand they may just be price anchoring with the bundle. Having the standalone console priced at au$700 and the bundle at au$770 will let the consumer find ways to justify the purchase, they might say the console is worth $700 so the game is only $70, or they might argue the game is $120 so the console is really only $650. Either way will make them feel better about giving Nintendo the money.
I suppose the best outcome for the consumer would be for most people to get SMKW in the bundle and then hopefully the next title they release at that price point has lacklustre sales. If they see they sell more units at a lower price it can be a good outcome for everyone.
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What’s the source for the $80 thing? If it’s in the article I’m missing it.
Nintendo US website. Mario Kart has an MSRP of $79.99. Donkey Kong has an MSRP of $69.99.
https://www.nintendo.com/us/gaming-systems/switch-2/featured-games/mario-kart-world/
Scroll down a good amount, 79.99$ MSRP for Mario kart world. Thats not a guarantee they’ll all be 80$. The new donkey Kong is 70$. No official word on other games, though.
It’s pretty much a guarantee that 3D Marios and Zeldas will be $80.
In Australia we had an au$90 price tier with only 6 titles:
All their other AAA titles were au$80, for example:
Then smaller releases were placed at $70, for example:
You can see they used the $90 tier quite aggressively early in the piece and then scaled back significantly with almost 5 years between Smash Bros and Tears of the Kingdom.
At the same time they made sure the Marios (Kart, 3d, 2d, Party, Sports), Pokemons and other franchises with broad all-ages appeal were priced in the middle at $80.
To be honest I’m a bit worried about the pricing for Super Mario Kart World, the previous one was the beat selling Switch title and if they come out of the gate with high sales they may take the wrong lessons and try to lock in that au$120 price (a 50% increase!).
On the other hand they may just be price anchoring with the bundle. Having the standalone console priced at au$700 and the bundle at au$770 will let the consumer find ways to justify the purchase, they might say the console is worth $700 so the game is only $70, or they might argue the game is $120 so the console is really only $650. Either way will make them feel better about giving Nintendo the money.
I suppose the best outcome for the consumer would be for most people to get SMKW in the bundle and then hopefully the next title they release at that price point has lacklustre sales. If they see they sell more units at a lower price it can be a good outcome for everyone.