Embracer Boss Mulls Increasing the Price of Video Games Beyond $70 - IGN
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The controversial boss of Embracer Group has discussed the topic of increasing the price of video games beyond $70 amid rising development costs and an increasingly competitive market.

Controversial take but having the industry fixed at $60 only will increasingly encourage predatory models as inflation continues. Price should be reflective of the quality and content of a product, not a fixed standard.

I’d agree with you if studios producing actual high-quality games (like Elden Ring or Baldur’s Gate 3) were hurting for money, but they don’t appear to be. So what is the justification for the higher price? All I see is more money being shoveled towards investors, or used to buy (and bleed out/close) smaller studios.

I think if a studio had more money they could improve the conditions for their emplyees. But of course the executives are just going to pocket it

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