A well-oiled Steam machine.

They didn’t frame it as “paying valve three bucks”. They said “paying valve 3 bucks on my 10 dollar game”. The phrase “paying pennies on the dollar” comes to mind as a common idiom for saying you’re paying a small fraction of the total, and neither literally means nor implies paying actual pennies.

Usually it does refer to paying less than 20% or so, yes. Not literal pennies, though.

What if it’s a ten cent game and you’re paying steam three cents each sale?

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