As a hobbyist programmer/game developer, ya basically hit the “as a programmer” part on the nose as in it’s why I care. In my opinion the issue is because we have faster and faster chips, we don’t care as long as it runs which means it’s using as much of the device as possible which means higher energy consumption. Also, DLSS has to be trained so you can lump it into how AI is causing more coal to be burned and water to be wasted cooling data centers designed to train AI.

Is it just me, or is it depressing that modern gaming has succumb to requiring AI gimmicks to run performant? Why does every new AAA title require DLSS and why would I want AI generating 75% (as I perceive the DLSS 4x, correct me if wrong) of the frames that induces artifacts like halos and blur anyway? What is it about these games that some optimization wouldn’t be warranted for them to run without some AI layer on top to get 60 fps, let alone the 144+ fps that consumers now expect?

Ideally it wouldn’t be, but corporations will use whatever video platform is popular to pump out videos designed to increase engagement because to them it’s advertising. They will try and sponsor their content on whichever content creator is on said platform with a large audience.

This solves nothing if the goal is engagement. Any engagement in corporate properties is a form of engagement which promotes the media being presented. A corporate sponsored video is a corporate sponsored video, regardless of the platform.

They really wanted it to feel like a Bethesda title proper.