I think their point is AAA studios could already have been doing things to gauge feedback but that they are largely greedy entities which would prioritize the profit that could be extracted from a scenario over the value it could provide to the game.
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Idk, id love to see it properly done from AAA. That would be a great way to prove you right or wrong.
I think their point is AAA studios could already have been doing things to gauge feedback but that they are largely greedy entities which would prioritize the profit that could be extracted from a scenario over the value it could provide to the game.