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I would think it would still do most of it’s business on console regardless of which PC store it launched on.
Lack of a physical release probably hurt more than not being on Steam. When you go pure digital, you miss out on those impulse purchases.
What? Surely seeing something popping up on steam and buying it happens far more than someone spontaneously buying a game in a store when walking around town/ a mall.
Maybe I’m a recluse, but I can’t remember last time I went into a store that stocks a meaningful amount of games other than second hand shops. Are physical games really that large of a margin anymore?