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Blizzard is the problem because they are implementing the macrotransaction. The people who buy it are enablers but not the real problem.
Transactions are from two parties, if the product didn’t sell they wouldn’t keep doing it. The product wouldn’t exist if it failed to sell in the first place.
Plenty of shitty products in the world that never get sold, and then stop being produced.
“People who keep buying from McDonald’s despite an e coli outbreak are the real problem!”
That’s no comparison. McDonalds doesn’t sell the infected products intentionally.