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You say “stupid”, but I’m kind of worried it’ll have a positive impact in their sales, making these types of ads the new standard… I hope not, but my expectations are getting worse and worse
That this exists at all means it is a new standard ad format they are testing out. They didn’t program in a new ad format just for Activision.
So unless there’s enough of a pushback that they can it, you’ll be periodically seeing similar boot up ads for other games and maybe even things like McDonald’s down the road.