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No they aren’t. Games flop all the time and the companies don’t quit this bullshit. No business executive has ever walked out of a tense call with their investors and re-committed themselves to being nicer to the staff. You’re delusional if you think people not buying a game results in the quality of life of that game’s staff improving.
What improves the lives of game developers is going indie and doing well. What improves the odds of doing well as an indie developer is producing games that can compete with the GTAs absent the absurd marketing budgets. That requires a symbiosis between indie games media, indie developers, and early adopters. But the gooner gamer is at the end of the line in any event. They don’t even know the game exists until it gets a splash ad on the Steam Store.
Your retail consumer market is a consequence of industry practices, not a cause.
people are actually looking forward to a game
Hype around a game is directly related to the marketing budget. If people are looking forward to the next edition in a franchise, it is inevitably because they’ve been bombarded with “NEW THING! NEW THING! NEW THING!” radio/TV/streaming ad reels for months prior.
All that aside, yeah our countries hate unions and hate workers and everyone in power hates you and wants you to die.
We’re going to replace all the working class schlubs with AI, haven’t you heard?
why do the right thing when you can buy a new shiny toy
It’s not like they’re plastering “We Busted A Union To Get This Game Out Six Months Late” on the packaging. The overwhelming majority of retail customers have no idea how the sausage is made. Those that are curious enough to ask typically aren’t the ones going in on the “Rape And Loot Simulator” franchise to begin with.
Gotta get off this hobby horse of blaming the anonymous gooner gamer at the bottom of the food chain for decisions made in a smoke-filled board room long beforehand.
The degree to which people will idolize God of War’s Kratos and shit all over Horizon’s Aloy is crazy, given how these are functionally the same character.
I really didn’t understand the complaints that she was unattractive or even outright ugly.
She didn’t look like the silhouette on a truck’s mudflaps. So she’s hideous by default. But then nobody seems to qualify as “hot enough” anymore. Sidney Sweeny isn’t hot enough. Taylor Swift isn’t hot enough. Ciri from the Witcher isn’t hot enough. Freya Allan from the TV Show of the Witcher isn’t hot enough. Fucking Jessica Rabbit isn’t hot enough.
Bunch of sycophants all soft criticizing games like a review magazine afraid of offending the makers while talking about their playthrough.
Almost as though its a heavily astroturfed community and many of the accounts are exactly this.
Heaven help you if you have an actual opinion outside of the box
That’s just social media in a nutshell. You’re either a loyal footsoldier or a radical insurgent. But you need to find your opposing faction and do battle with them. And then, if you get too confrontational, the Mods/Admins need to ban you for doing exactly what the site incentivizes.
I mean, as a branding exercise, every form of sophisticated automation is getting the “AI” label.
Past that, advanced pathing algorithms are what Q&A systems need to validate all possible actions within a space. That’s the bread-and-butter of AI. Its also generally how you’d describe simulated end-users on a test system.
You don’t let AI check your work
From a game dev perspective, user Q&A QA is often annoying and repetitive labor. Endlessly criss-crossing terran hitting different buttons to make sure you don’t snag a corner or click objects in a sequence that triggers a state freeze. Hooking a PS controller to Roomba logic and having a digital tool rapidly rerun routes and explore button combos over and over, looking for failed states, is significantly better for you than hoping an overworked team of dummy players can recreate the failed state by tripping into it manually.
I wouldn’t be shy about getting into Remake or Rebirth now. They both stand up as their own games (concise start/ending, somewhat distinct mechanics, each one is easily 40+ hours of gameplay). And with Part 3 targeted for 2027 release, I suspect this kind of overhaul would be outside their dev cycle to implement.
Part 2 is already using the engine from Part 1 with minor adjustments. I suspect most of Part 3 development is cinematics and world building.
I would initially tap the breaks on this, if for no other reason than “AI doing Q&A” reads more like corporate buzzwords than material policy. Big software developers should already have much of their Q&A automated, at least at the base layer. Further automating Q&A is generally a better business practice, as it helps catch more bugs in the Dev/Test cycle sooner.
Then consider that Q&A work by end users is historically a miserable and soul-sucking job. Converting those roles to debuggers and active devs does a lot for both the business and the workforce. When compared to “AI is doing the art” this is night-and-day, the very definition of the “Getting rid of the jobs people hate so they can do the work they love” that AI was supposed to deliver.
Finally, I’m forced to drag out the old “95% of AI implementations fail” statistic. Far more worried that they’re going to implement a model that costs a fortune and delivers mediocre results than that they’ll implement an AI driven round of end-user testing.
Turning Q&A over to the Roomba AI to find corners of the setting that snag the user would be Gud Aktuly.
illegal use of copyrighted materials
It’s quite literally the least bad thing they’ve done across two terms in office.
Given that the use of these songs implies tacit approval from the artist
Who seriously believes that? We’re so beyond “Death of the Artist” at this point. FFS, I can’t count the number of times I’ve heard the chorus line of Bruce Springsteen’s “Born In The USA” played full on patriotically, without a tinge of irony or self-reflection.
We have a lot of entries appearing in Steam, yes, but a huge percentage of them are investor-driven, research-founded money farms.
Where do you think future game developers are getting funneled? This is a tail as old as the industry. Big firms sponsor these entry level programs in order to glut the market with cheap labor.
We’re kind of complacent with having people like Valve around making Steam, but we kind of need more people in that space for people to turn to as every major console gets enshittified.
I do not think we need more game developers (particularly in an industry that’s contracting labor demand in the pivot to AI) more than we need housing developers (particularly in a real estate market that is struggling to meet new production targets).
Listen, I think its cool that people are following their dreams. But I can’t imagine looking at the modern world and thinking “The thing we’re really lacking right now is new video games”.
What I would love to see is the existing pool of video game developers enjoying more labor protections, shorter working hours, paid sick leave, and guaranteed housing/health care benefits. Because, as someone who has seen the industry chew up and spit out really talented developers, that strikes me as far more important than just learning to code or getting networked into the crunch pipeline at EA or Microsoft.
Walles says: “My favourite example of someone in our cohort who has work experience but is trying to break into the games industry is this young man from Nigeria. He’s a home builder, he’s project managing every day, building houses – and he codes. He wants to take that project management experience and become a producer in video games.”
This is such a bleak read, knowing how many people - both inside the gaming industry and out - who are struggling to find affordable housing.
Why are trying to convince me my omptimism is futile?
Because optimism without realism is just a recipe for cynicism later on. The problem of systemic gambling won’t just fix itself.
The worse things get, the faster the number of people wanting to fix it will grow.
Advertising and other propaganda creates a great deal of countervailing pressure.
The bigger your market grows, the more aware the cultural zeitgeist becomes
You’d like to think so. But look at Robinhood. Five years ago, everyone was screaming about how it was a rigged game. Citadel Investments was manipulating the options markets. Fidelity was getting insider deals. Everything was rigged. People needed to protest. Close out your account. Yadda yadda yadda.
What happened after that? As far as I can tell, Robinhood is more popular than ever. They’re certainly more profitable than ever. There was never any reform or regulation. Mostly, Reddit and similar big name social media firms just purged all the whinners and inflated the profiles of the shills and hacks.
A bookie in Vegas, one city, could keep running their casino forever
DraftKings has been making money hand over fist. They’re desperately trying to find new things for people to bet on. This isn’t one bookie in one city, it’s an international conglomerate that’s expanded its market share around the globe. It is a worldwide bookie.
No shortage of marks. They all keep coming back.
It’s not sustainable.
In the same way that slot machines and roulette wheels aren’t sustainable, sure. Once you figure out they’re a scam, you stop playing them.
But you don’t need to trick all the people all the time. You just need to trick enough people to turn a steady profit. Firms like Microsoft and EA have figured out a formula that’s worked for a long time and now they’re just running the playbook. Like any good bookie in Vegas, they make money off the suckers. And they reinvest a sizeable chunk of their profits into marketing to bring in new marks. And there’s always new marks.
No-one will enjoy where that leads
There will be a dozen senior executives in a VIP lounge absolutely enjoying where this goes in another five or ten years.
Sure. But a lot of the marketing is geared towards younger people unfamiliar with the service. I remember getting deluged with ads my freshman year of high school and again my freshman year of college, for instance.
They’re banking on their unsubscribe process being so obnoxious that they’ll lose fewer people than they gain, year to year. And given the steady growth of revenues for these programs, it appears to work over the long term.
Yeah, you’re pissing people off. But when everyone operates this way, it just becomes the standard for accessing this form of entertainment. Like ad reels before a movie starts. “Well, I just won’t go to the movies!” is a hollow protest in the midst of the crowds of people fighting to get into the theater.
Your ads are not gonna work the way you think they’ll work
They’re banking on people too young/old to know how to navigate past the screen to accidentally sign up for shit.
My one-year-old son accidentally got ahold of my TV remote and signed me back up for Netflix by pushing random buttons a month ago. Had to go through the TV and scour it of all the little pre-installed buy-me apps to make sure that couldn’t happen as easily again. Still not quite sure how to disable the “Netflix” button that’s built into the remote, shy of carving it out with a knife.
A lot of what this means is a pivot to the highest yield games. So… more GACHA and other lootbox style gaming. Cheaper assets, more redundancy in levels, shorter and cheaper cut scenes, etc.
But this is normal operating procedure in a bust-out style business model. EA’s going to be boiled down and stripped just like so many prior studios, from THQ to Bioware.
Was going to say… Who is out there buying games way outside their machines’ specs? Seems pretty straightforward.
I do get a little annoyed at the folks angry at BL4 using a higher end engine. Like, it does look a lot better than previous iterations. That engine upgrade wasn’t for nothing.
There are a ton of looter shooters floating around that aren’t using the Unreal 5 engine. Just play one of those instead. Hell, go back and play BL1. I’m pretty sure that thing runs on a toaster.
Conservatives want to take all our games away, they have hated video games for decades, they made it clear for years that they want to see games censored the same way as movies and television.
Wasn’t the OG 80s era censorship campaign coming from Tipper Gore and Joe Lieberman?
Didn’t we get this whole '10s era Christian Conservative “We just want to debate! We just want our free speech on College Campus and The Internet!” campaign?
It seems as though censorship of <insert bad thing> is mostly just a wedge issue to put your partisan group on the side of the current popular media trend. In the '80s, it was saying you were Opposed To Satan during the Satanic Panic. In the 90s, it was saying you were Opposed to Gangster Rap and Saggy Pants and Drugs. In the '00s, we were in an ideological war against Islam. In the '10s, we were in an ideological war against Big Government Socialism Taking Over Our Lives. In the '20s its been the War on Woke Foreigners.
Do you all really think Palantir and associated social monitoring programs are just going to make drones to try to spy on what American citizens are masturbating to? Nope! Palantir is a broad-spectrum monitoring company, and they will have various manner of AI bots scanning the contents of your hard-drive and reporting your browsing and downloading habits to all kinds of agencies and institutions who would loooooove to have more “product” to sell to our for-profit prison industry!
That’s one theory.
Another is that we’re trying to put together an industrial scale compromat operation, such that any given individual can be smeared and alienated from the public at-large if they oppose the current regime.
I’m sure advertising can function as a side hustle. But we’ve been drifting away from any kind of real consumer economy for nearly a decade. Everything is “how quickly can the government and its business interests cycle money between one another to replicate economic growth”? You don’t really need end-users if all you’re making is an AI-driven marketplace.
Amazing that they weren’t using Signal
I wouldn’t rule it out. But you can’t do public comms over Signal.
it’s even more amazing they weren’t using something like Meshtastic.
Again, I wouldn’t rule it out. But if I’m on a public group that’s very likely compromised by the IDF, I’m not going to announce all the other protocols they need to block.
He’s just reporting one avenue that’s been closed to the protesters by a corporate entity that is now complicit in genocide.
blaming them on using WhatsApp is besides the point
WhatsApp admins are explicitly interfering with a public protest in order to satisfy a genocidal foreign government.
This is at least as big a deal as TikTok censorship of anti-China posters. It’s just on behalf of a US ally, so we’re defending it rather than threatening to interfere in their business practices in turn.
the shame is on the cess pool that is Meta
Who appoints WhatsApp administration heads if not Meta? It’s the same picture.
Depends on who is telling the story.
Japan / Korea were early instances of US industrial outsourcing. The consequences of the project was an economic boom during late 70s/early 80s in both countries, such that American politicians feared Japan and Korea would return to the world stage as independent regional powers. Reagan’s tariffs, the subsequent opening of Japanese import markets, and the further industrial outsourcing to China, the Philippines, and the rest of the South Pacific labor markets effectively clipped the wings of the Japanese/Korean wage laborer.
You could argue this was part of the “agreement” between Eastern Zaibatsu executives and Western investment banks. But I’d hardly call it a “measured response”. I certainly wouldn’t call it a policy that served the best interests of either Eastern or Western wage labor.
President Reagan decided Friday to impose punitive 100% tariffs on a wide variety of goods produced by Japanese electronic giants in retaliation for Tokyo’s failure to abide by the semiconductor trade agreement between the two nations.
In approving a recommendation Thursday by the Administration’s top economic officials, the White House decided to put the tariffs into effect about April 17, less than two weeks before Japanese Prime Minister Yasuhiro Nakasone is scheduled to begin a visit to the United States aimed at easing trade frictions.
The tariffs will be targeted to bring in as much as $300 million and designed to punish such firms as NEC Corp., Hitachi Ltd., Fujitsu Ltd., Toshiba Corp. and Oki Corp. by either pricing some of their goods out of the American market or by forcing them to accept substantial losses on U.S. sales.
Yeah, its kinda bleak to see
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I horded my wealth like a dragon and used it to burn down all the neighborhoods in my area, because the money drove me insane
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I wadded up my money into a basketball shaped bundle and just started tossing it anywhere that seemed politically correct and popular
That said, Wozniak did the best with the hand he was dealt. He kicked a bunch of Apple employees in on stock options long before it became company policy. He threw a bunch money into tech museums and art schools and colleges (which California’s state and municipalities have been underfunding in order to subsidize the private tech sector for decades). He invested in environmental R&D and even kicked some money into the effort to prevent Kessler Syndrome - which is, again, shit best served by a collaboration of G20 nations, not just some random rich guy from California. But hey, here we are.
Maybe capitalism wouldn’t be dogshit if we inverted the number of Wozniaks and Zuckerbergs. But also, maybe, billionaires (and heaven help us, trillionaires) were a bad idea to begin with.
Sounds like a skills issue.