RedNote, also known as Xiaohongshu, rockets to top of US app stores, along with ByteDance’s Lemon8

New users have piled in to the Chinese social media app RedNote just days before a proposed US ban on the popular social media app TikTok, as the lesser-known company rushes to capitalize on the sudden influx while walking a delicate line of moderating English-language content.

@[email protected]
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-33M

out of 170 million; less than 1% 🤦‍♂️

davel [he/him]
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133M

In only two days, more than 700,000 new users joined Xiaohongshu, a person close to the company said.

RemindMe! 7 days

Because tiktok still works. The majority won’t seek out something else until the day that tiktok turns off (assuming that it does.)

That’s still an absurd amount given the context

Curious that they’re calling it “RedNote” instead of “Little Red Book.”

nocturne
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273M

When I first downloaded it, everything was in Chinese. There was no option to enter a U.S. telephone number to complete registration. Today, you can fully view the app in English and enter a U.S. phone number. They are adapting quickly.

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