Plus: Amazon announced last week that two fake review brokers were arrested.
Yelp has started publicly naming and shaming businesses that pay for reviews. The review site’s new index documents businesses offering everything from a crisp $100 bill for leaving the best review to a $400 Home Depot gift card for a five-star review. It also lists every business whose reviews have ever been suspected of suspicious activity, like spamming the site with multiple reviews from a single IP address.
Do they also notify users that they are the largest score manipulator by far of their data? And that they do so to bully small businesses to pay up or they will ruin them?
So is it any wonder that a business would hire fake reviewers to increase their Yelp score, when Yelp holds these businesses hostage with their outrageous policies for bad reviews? Those reviews can make or break a small business. I’m not exactly sympathetic with hiring fake reviewers, yet I’m not sympathetic AT ALL with Yelp’s business model.
Yelp needs to change how it vets reviews, and have better handling of a business’ response and deletion of irresponsible patron reviews.
You are not logged in. However you can subscribe from another Fediverse account, for example Lemmy or Mastodon. To do this, paste the following into the search field of your instance: [email protected]
This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.
Ask in DM before posting product reviews or ads. All such posts otherwise are subject to removal.
Rules:
1: All Lemmy rules apply
2: Do not post low effort posts
3: NEVER post naziped*gore stuff
4: Always post article URLs or their archived version URLs as sources, NOT screenshots. Help the blind users.
5: personal rants of Big Tech CEOs like Elon Musk are unwelcome (does not include posts about their companies affecting wide range of people)
6: no advertisement posts unless verified as legitimate and non-exploitative/non-consumerist
7: crypto related posts, unless essential, are disallowed
Do they also notify users that they are the largest score manipulator by far of their data? And that they do so to bully small businesses to pay up or they will ruin them?
So is it any wonder that a business would hire fake reviewers to increase their Yelp score, when Yelp holds these businesses hostage with their outrageous policies for bad reviews? Those reviews can make or break a small business. I’m not exactly sympathetic with hiring fake reviewers, yet I’m not sympathetic AT ALL with Yelp’s business model.
Yelp needs to change how it vets reviews, and have better handling of a business’ response and deletion of irresponsible patron reviews.
Of course not.