Pocket pair has money. Pal world was a smash hit and sold millions of copies and they could still be buried under legal fees by a behemoth like Nintendo via bullshit like repeated appeals
Edit: in the us at least, not sure if this is suit is in Japan only, seems it was filed in tokyo. See the downfall of gawker for a US example
Because craftopia and palworld have a social aspect getting a big seed of players who only played it because it was free (for them) was I think a catalyst in making palworld blow up like it did. There are too many games out there for people to look through so it probably helps get word out effectively to sell out cheap for a big initial audience like gamepass when you’re a small dev. I only knew of craftopia or palworld because of gamepass at least
The flip side is Microsoft is 100% giving the above as a sales pitch to devs why they should put their game on gamepass for peanuts (paid in exposure!). That’s probably some of what drives the shittier deal devs get now
If you enjoy base-building at all as well try Rift Breaker. It’s basically Diablo with tower defense, great game.