Popular messaging app Discord is reportedly set to launch in-app ads to help promote game developers, and its coming soon.

In early March 2024, Discord revealed that “sponsored quests”, or ads would be added to the platform to help “support game developers” through the popular chat app.

Discord didn’t initially share a release date, or even how they’re going to implement ads into Discord’s overall design, other than mentioning that the sponsored quests would “tastefully” be integrated.

A report from The Wall Street Journal claims that Discord’s sponsored quests will be landing on the platform this week, and will be displayed at the bottom left of the app.

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While I’m generally against in-app ads, I think it’s interesting to note how many people in the comments likely did not read the actual article linked. It seems that every user can entirely opt-out of seeing the ads. While they are ads, they aren’t really so in the traditional sense: you stream a developer’s game to other users on Discord and you can get gifts in Discord. Not so bad I don’t think, though I don’t use the gifts much at all, and it’ll probably be for the types of games I don’t play.

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