There are radio stations, financed through ads. And they check if people are listening by calling random persons to ask them what station they are listening to.
So this is a viable business model and nobody is stopping anybody from putting plain pictures and links on sites and just estimate the page visits, but online advertisers want to know more. They always want more.
At the same time, a browser is the essential software to browse the web. So this is as if your TV was like:
Yo, many people mute their TV during commercials and don’t pay attention, which kills the poor networks. So I made a deal with advertisers and will check what your doing, while I provide unmutable ads , but don’t worry, your privacy is very important to us and we only care about providing to you the best TV experience possible.
My speculation would be: GamerNexxus plays the YouTube game and uses clickbaity titles (sometimes? I don’t know many of their videos). And it seems the host likes to hear himself talk (which would make sense, given that talking is his job).
However, some people don’t like it and therefore downvote comments that welcome the channel.
/end of speculation
Basically I see two options:
This works for advertisers and based on your “profile” you are strongly influenced by the ads shown to you. So might just as well give your data to Meta and Google, who already sell profiled (and not individualised) ads.
This doesn’t work for advertisers and you are not strongly influence by the ads shown to you. So the advertisers could just as well put a link somewhere and hope it is found by their target audience.
Also I don’t my browser, my OS or any other core component on my system to be in bed with people who are trying to extract as much money as possible from me.