It was a solid August for video games in the UK, driven by continued strong sales of PS5. According to GfK, over 135,00…
According to GfK, over 135,000 games consoles were sold last month, a rise of 22% over July and 8% up over August last year.
PlayStation 5 posted a 42% jump in sales month-on-month. The console benefited substantially from aggressive price discounting and bundles across the summer months. Overall year-to-date, PS5 sales are now up 60%.
Nintendo Switch is showing signs of slowdown this year, but it’s still holding strong. Sales dropped 5% month-on-month during August, while overall the console’s sales are down 10% year-to-date.
There was some growth for Xbox during August, with Series S and X sales up 7% compared with July. It still trails Switch and PS5, and sales are down nearly 23% year-to-date. However, the games market should expect a bit of a fightback from Microsoft heading into the last months of the year, with the release of Starfield and Forza Motorsport to come.
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There was a price cut in Europe.