Yeah as long as the game is available for the same price to consumers on Steam. Most people will just buy directly from Steam, so you would have to convince your audience to buy from your site directly.
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A developer can even sell steam legs directly from their own site and not have to pay Valve the 30% cut. (If I remember correctly.)
Did you mean steam keys or steam legs?
I would like to purchase a single steam leg, please.
I meant keys, but I must have actually been craving some steamed hams.
Yeah as long as the game is available for the same price to consumers on Steam. Most people will just buy directly from Steam, so you would have to convince your audience to buy from your site directly.