CD Projekt Red spent $125 million on Cyberpunk 2077 post-launch, repairing the game's reputation with the Edgerunners and Update 2.0 patches alongside Phantom Liberty expansion.
CD Projekt announced on October 5 that the expansion starring Idris Elba cost a hefty 275 million Polish Zloty (around $62.7 million) to develop and approximately 95 million Polish Zloty (around $21.6 million) to market.
I’m not saying repairing and adding missing functionality isn’t a good size portion of that cost, but calling it a $125 million cost based on the cost of the expansion and marketing which were already planned regardless of how well the initial release did is miss-leading at best.
Yeah this headline should really just say the ~$41m they actually spent improving the game because that’s still an incredibly impressive number (2/3 the amount of a full expansion). I hate when there’s a good story to tell but they want to make it look even better so they decide to mislead instead of just saying the actually impressive thing
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I’m not saying repairing and adding missing functionality isn’t a good size portion of that cost, but calling it a $125 million cost based on the cost of the expansion and marketing which were already planned regardless of how well the initial release did is miss-leading at best.
Yeah this headline should really just say the ~$41m they actually spent improving the game because that’s still an incredibly impressive number (2/3 the amount of a full expansion). I hate when there’s a good story to tell but they want to make it look even better so they decide to mislead instead of just saying the actually impressive thing