This year's Game Awards GOTY (and almost everything else) is the popular French RPG Clair Obscur: Expedition 33.
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382d

Which is weird, since that game wasn’t even marketed. I literally hadn’t even heard of it till it started winning shit left and right

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16h

That’s impressive, to be honest. Expedition 33 even had complete normies talking about it.

Mirror Giraffe
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372d

One could even say it’s quite the obscure game to win awards like this…?

That’s Clair

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22d

yes

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121d

That’s one area where you can see it is indie despite the large development cost.

They were published by Kepler Interactive and for some markets Bandai Namco. Neither of which have Ubisoft or EA’s marketing budget which normally makes up something like half of the development budget of a game.

They did have some marketing. I know a lot of French streamers were paid to play the game on launch. But yeah not “in your face for 6 months in front of every YouTube video and inside every happy meal box” like a new assassin’s creed or something.

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11d

Like I had heard whispers of it, but that’s abojt it.

It wasn’t the only game to have that problem. I was barely aware Death Stranding 2 existed let alone that it was out.

I had heard of Kingdom Come Deliverance 2 (because the fans wouldn’t shut up about how right leaning and “non-woke” the game was) but did not think it deserved a mention.

To be honest the only game even nominated I had played was Donkey Kong Banaza… (I was obviously VERY aware Hades 2 and Silksong existed. I just haven’t had time to play them. Though I would have been offended if they weren’t nominated. Especially Silksong)

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1d

Weird, I mostly saw people complaining about kcd2 being ‘too woke’ because minorities exist

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16h

There’s stupid people on both sides of the political spectrum.

Goodeye8
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92d

I don’t think it had a big marketing strategy, but it definitely marketed itself through word of mouth because it definitely deserved all the praise (and now awards) it got.

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